"A magical beauty club." This is how Charlotte Tilbury, the famous makeup artist of Hollywood stars, defines her new makeup collection for Christmas. A club led by Elton John, the first man to become the brand ambassador and who has always inspired the businesswoman, both with his colorful and bright looks and with his songs and solidarity actions.
"Elton has been a great inspiration to me throughout my life. He is a musical genius, a true creative, he is a renaissance man and a national treasure loved by different generations. He is a fashion icon and it was clear to me that we had to do a collaboration," Tilbury tells La Vanguardia.
This exclusive alliance comes in a very special year for both of us. The musician said goodbye to the stage last July after 50 years of career, while the makeup artist has just celebrated the tenth anniversary of her beauty brand -belonging to the Catalan brand Puig-, one of the most acclaimed and with several products that They are a bestseller, like the iconic Pillow Talk lipstick, a nude color that suits all skin tones, or the Magic Cream, the moisturizing cream recognized with 11 awards and sold every two minutes around the world.
This last product is the favorite of the I'm still standing singer, who receives a bottle as a gift from the businesswoman every Christmas. As Tilbury explains, she had long dreamed of doing a campaign with the singer and a few months ago, after attending one of his concerts, she proposed being the image of his Christmas line. A moment in which Kate Moss was present, one of the makeup artist's muses and also a close friend of the Brit who played a fundamental role in this alliance. "I went with her to the concert and when we were backstage I saw it clearly. It was the opportunity to collaborate together. I knew that he loved my products and that he uses Magic Cream. When we were backstage and I saw all his makeup, his glamorous looks full of shine, I knew it was time to do this collaboration. Dreams come true," says the businesswoman excitedly.
After getting Elton's “yes,” Tilbury and his team began working on the collection. They were very clear that he had to follow the rock and colorful style that has characterized the singer's looks during his fifty years on stage. One of her most iconic outfits has inspired the limited edition Rock Star Bag, made of black velvet and with rhinestone stars, just like the jacket she wore at a concert in 1986. "I like glam rock and fashion. It's a collection that breathes the shine that Elton likes so much. It is a true global icon," says the British.
The Rock Lips lipsticks also have a very characteristic presentation, with the same silver stars. "Holiday beauty looks should be beautiful, glamorous and radiant. I wanted a high-shine collection that reflected Elton's style," says Tilbury. In this campaign, the singer is accompanied by Kate Moss and the makeup artist herself, as well as other muses of the house such as Jourdan Dunn, Michaela Jaé or Charlotte's nieces, Sofia and Bella Tilbury. One of the artists who has had the support of the singer, Rina Sawayama, also appears. In the images, the musician wears a festive blue suit, his characteristic glasses and double pearl necklace.
For the makeup artist, the message she transmits with Elton as the image of her successful brand is very important. Makeup has no age and it is not exclusive for women either. "Our products have this incredible ability to empower everyone, make everyone feel confident and show the most beautiful version of themselves. I truly believe that makeup and skin care can transform your mood, change your energy "It can change your life," says Tilbury, who understands makeup as a form of expression of feelings, as Elton has done during his musical career with his outfits that for many were excessive, but for others were a cry for freedom.
The collaboration between the two celebrities also materializes in solidarity. Charlotte Tilbury has become the first beauty partner of the Elton John AIDS Foundation's Rocket Fund. "I feel very privileged to have Elton and to be able to collaborate with his foundation. We will use our global platforms to speak to those affected and be part of their mission to end AIDS for good. Together we want to shine a spotlight on those who are most vulnerable. risk of contracting HIV and to inspire and empower everyone, everywhere in the world, to live a life full of confidence, happiness and joy," he says.
In addition to the toiletry bag and lipstick, the Christmas collection has two other products that it had never launched before and that have all the numbers to become Charlotte Tilbury's new viral ones. One of them is the Beautyverse shadow palette, which includes shades to join the Strawberry Makeup and Latte Makeup trends. Nine matte and metallic shades among which there is also a very flattering lilac. With this article, Charlotte wants to make Mermaidcore Disco, mermaid eyes with a festive touch, fashionable. "Unlike many other eyeshadows on the market, these do not crease, blend well, adhere perfectly so it never becomes patchy or dry. They are very easy shadows to apply, you just have to swipe and press to look radiant," he says.
There is also the Hollywood Blush and Glow Glide palette, made up of a blush and a highlighter. "It's my beauty secret for radiant, lifted-looking skin with a lifting effect and pretty, rosy cheeks. The formula is so smooth and creamy that it melts into the skin for a perfect finish and glides on easily for a flawless effect. "super rejuvenating. I worked with my scientists to create a revolutionary technology called Light Flex, with smoothing polymers that flex and conform to your skin while lifting and brightening it," she says.
Continuing with the Mermaidcore trend, Charlotte is also having a lot of success with her Magic Water Cream, the moisturizing cream that she put on sale at the end of August. "We all suffer from dehydrated skin, we are the dehydration generation! That's why I created Magic Water Cream. I spent years working with disruptive, innovation-led labs in the industry and collaborating with my in-house scientific skincare experts to create "My new Waterlocking Fusion technology that locks in 100 hours of hydration in a single application. The cream-gel texture of this formula reflects light from all angles. It creates an immediate glass-like shine, a watery freshness perfect as a base for makeup" , explains Tilbury, who recommends that her clients, after using the cream, use their Hollywood Flawless Filter facial highlighter for mermaid-like skin. "It's my ultimate duo for a fresh, luminous glow," she says.
"I'm excited to be recognized as a pioneer and influencer in the beauty industry. I always say: innovate, don't imitate! There's a reason I have #1 products in every category: when you buy Charlotte Tilbury products you know you're investing in innovation and quality. A Charlotte Tilbury product is better than any imitation!", he notes in reference to the success of his articles.
The collection is completed with packs of the makeup artist's different most viral products, such as her Pillow Talk line, her Beauty Light Wands or the exclusive Christmas calendar that includes her 12 best beauty secrets.
Another of the great novelties in the tenth anniversary of the firm has been the launch of its own mobile application. A space where the customer finds tutorials on how to use the products. "It's not only important to me to provide product innovation, but also to provide the tools and technologies you need to apply like a pro. We create cutting-edge formulas and technology. My Easy Beauty for You app is like having me in your pocket but better. You can virtually try on the iconic looks of my Christmas campaign stars, have your personalized skincare routine, learn from augmented reality tutorials and join exclusive masterclasses to discover my Christmas tips and tricks," says Tilbury, who adds There is also the possibility of having a skin analysis done, using artificial intelligence, with which you can obtain personalized dermatology results in less than a minute.
