Juno House, the club that wants to be the voice of the new generation of proactive women

Juno House celebrates its second anniversary with a Juno Blossom, a day full of activities and meetings “where women bloom,” in the words of its founder and CEO, Natalie Batlle.

Oliver Thansan
Oliver Thansan
25 April 2024 Thursday 17:09
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Juno House, the club that wants to be the voice of the new generation of proactive women

Juno House celebrates its second anniversary with a Juno Blossom, a day full of activities and meetings “where women bloom,” in the words of its founder and CEO, Natalie Batlle. “In these two years we have become a safe place where women can grow, create and connect,” she explains. Juno's innovative concept has very broad views, going beyond the private club. Among its plans, digital investment stands out with a clear objective: “To be the voice of a new generation of creative, professional and close women,” says Batlle.

Two years made the most of to become a reference for the connection between women and a priority laboratory for current trends, fashion, beauty, culture and economy, among other fields. Its 600 members, women who represent different personalities, professions, segments and ages, are a valuable asset for the more than 50 partners, brands from all sectors that are part of the community as allies, co-creating a highly qualitative offer. “Feedback is enriching for both parties,” summarizes the directive.

2025 is a key for the Juno brand, a pioneering lifestyle club born in Barcelona inspired by the women's clubs of London and New York (Natalie Batlle is from Chicago and maintains her accent and a broad and global vision of a feminine world) . It will be the year of its opening in Madrid, a priority focus of its national and international expansion. True to its DNA as a catalyst for female talent, it wants to move its collaborative and diverse community to the capital. “Together we are stronger and together we are changing the world” is the motivating motto of their drive.

Talent, business and well-being go hand in hand: in Juno relationships, synergies and companies are created, but you can also do yoga, try enriching products and experiences first-hand, attend brand launches for the first time, conferences and debates, and drink a glass of wine with friends. Leisure, well-being and networking under one roof and in a friendly and designer environment. The Saturday brunches, open to the city, are a success.

“Women have to talk about money, dream, enjoy, grow and connect with each other,” says Eva Vila-Massanes, co-founder of Juno. The club opens doors and encourages association and the exchange of experiences and ideas. It is a springboard for entrepreneurs. “It has the most intergenerational and cosmopolitan network of women in the country,” she says.

More than 15 companies are now projects born and consolidated in its active Nave, an open space with meeting rooms, a bookstore and several tables and areas to work and connect around the Juno Café, with a careful gastronomic offer. At the entrance is the distinctive Juno Shop, an original changing and always surprising showcase that functions as a Showroom for brands that grow and share values ​​with the club. More than 50 partners from all areas, with the common denominator of offering a very qualitative offer, are your allies to explore synergies and new forms of business, such as supporting your creative production.

Juno's 600 members, “empowered women who want to take on the world,” are one of its greatest assets. “They create 50% of the high-level content,” says Natalie Batlle. The future will also be written digitally. La Futura, a vodcast format, is one of the efforts to project the Juno concept beyond a physical space