The PP focuses its campaign on the moderate voter who wants to close the 'procés' stage

The PP of Catalonia presented its pre-campaign motto this morning, which with the message “Volem un Catalunya de Primera” seeks the moderate electorate that wants to turn the page on the process.

Oliver Thansan
Oliver Thansan
08 April 2024 Monday 16:29
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The PP focuses its campaign on the moderate voter who wants to close the 'procés' stage

The PP of Catalonia presented its pre-campaign motto this morning, which with the message “Volem un Catalunya de Primera” seeks the moderate electorate that wants to turn the page on the process. The campaign manager, Dolors Montserrat, explained that the motto chosen for the start of the race towards 12-M aims to convey an “exciting” idea in view of the political stage that can be opened, aimed at all Catalans and where “no There are first-class and second-class citizens.” This message, which will be advertised in various formats, will appear only in Catalan.

After the complex election process of the candidate, Alejandro Fernández, which was resolved on March 26, the popular Catalans have pressed the accelerator to launch the electoral machinery with a strategy that wants to escape from the extremes, without thus entering the contests. that may be of interest to Vox and Ciudadanos. With a starting message where the PSC is linked to the “decadence that the process has brought”, the popular ones put the emphasis on the aspects of the management of the Generalitat that have opened debate this legislature. The presentation ceremony took place in Barcelona, ​​without the presence of the candidate, who is in Madrid.

Dolors Montserrat thus cited the need to undertake changes in fiscal policy, in the management of health, education, security in neighborhoods, transport and water infrastructure, or also to address the situation of farmers. A message, therefore, that escapes the high voltage of ideological confrontation. The popular ones want to contrast his proposal with the “Catalonia in black and white of the PSC, ERC and Junts,” Montserrat said.

The PP begins the pre-campaign with good growth expectations according to the surveys, but realism is prescribed in the training, and an intense campaign is being prepared with a lot of presence in the streets. The campaign will have a Catalan design, with an intense presence of Alberto Núñez Feijóo. He is, obviously, the president of the PP, but it is also considered that he has a good entry into Catalonia and also adds his status as a peripheral leader.

Thus there will not be a large “landing” of barons and leaders of the PP from the rest of Spain, as has often happened even without the party in Catalonia requesting it. Yes, the participation of the Andalusian president, Juanma Moreno, and the president of the Community of Madrid, Isabel Díaz Ayuso, in some event is planned. The popular Catalans remake and expand the space lost in a decade that has been difficult for them, with the horizon of a new political scenario. And also looking for those voters who went from Ciudadanos to the PSC.