Santi Colomer Martí has been appointed as the new general manager of the used vehicle and car-as-a-service areas of Movento, the car dealership division of the Moventia group. The appointment is part of the process of renewal of the Movento management team to face the changes that are taking place in automobile distribution. Santi Colomer Martí is a member of the fourth generation of the Martí family, owner of the Moventia group.
He has a degree in Business Management and Administration and a Master's in Business Administration from Esade, as well as an Executive MBA (EMBA) from IESE. He began his professional career in the marketing areas of various companies until he joined the family group in 2012, where he has held various positions.
Since 2022, he is one of the five members of the board of directors together with Miquel Martí Escursell (executive president), Josep Maria Martí Escursell (vice president and CEO of Moventia and CEO of the Moventis division), Sílvia Martí Escursell (corporate vice president of Moventia) and Miquel Martí Pierre (CEO of Movento).
“We are in a moment of generational change and we are clear that the fourth generation of the Martí family must be in charge of leading Moventia towards the mobility of the future”, highlighted the president. Santi Colomer pointed out that Movento is "adapting to a constantly changing market, with digitization and new mobility services."
