Time to look back, celebrate the work done and look to the future. Yesterday, the production company Diagonal TV celebrated its more than 25 years of producing some of the most iconic television series in a meeting with the media that took place in a Madrid tavern with a certain resemblance to El Asturiano, one of the most popular spaces in the series. Love is forever.
The long-running daily series, which has just said goodbye after 12 years on Antena 3, was the heir to Amar en tiempo revueltos (La 1), the series that somehow put this production company based in Barcelona on the map. After producing successful series in Catalonia for TV3 such as Temps de silenci and Ventdelpla, the series Amar en tiempo revoltos “made us known throughout Spain and allowed us to produce a fiction that even gave us more visibility such as La Señora, a period series "one of those that were not made then and that was enormously successful," recalls Jaume Banacolocha, CEO of Diagonal TV.
“Later came other milestones such as Isabel and later The Cathedral of the Sea, which are the four series that have placed us in a stronger division,” adds Jordi Frades, general director of the production company. “The end of Amar es para siempre has given us the push to celebrate these 25 years, which in reality are almost 28, but with the pandemic we could not celebrate it,” notes the filmmaker.
Diagonal TV has just premiered, with good reception from the audience, Dreams of freedom, the replacement for Amar es para siempre. And in September the recordings of Judit Collell's new film will begin in Catalonia. “Cinema is a pending subject on which we want to insist; We have already filmed three and they have all worked very well,” says Frades in reference to the films Va a ser que Nadie esperfect, La corona parte and La librería.
Although period fiction and daily series are the brand of the house, the production company does not renounce other genres. And as an example, the two series she is already involved in: the romantic comedy What are you waiting for? , an adaptation of the novel by Megan Maxwell, and The Big Leap , based on the life of Olympic champion Gervasio Deferr.
Frades insists on this desire to explore other genres beyond those period series “that we like so much and that work very well.” In recent months "we have released two series in our line such as The Heirs of the Earth and The Patients of Doctor García but also The Gypsy Bride and The Purple Network, very far from our label but which allow us to open new paths."
“At Diagonal we have always told stories that we like. Our objective has been to create productions that entertain, but that also generate a positive impact on society,” adds Banacolocha, who points out that the producer always seeks to take advantage of the backstage of a story to denounce social attitudes such as gender violence. In that sense, “we have always tried to anticipate what we noticed that society was demanding.”
