The countdown to the Copa del América and Cupra

A giant cube of mirrors shows the days, hours, minutes and seconds remaining until the start of the America's Cup and for the presentation of the new CUPRA Terramar, which will be the official car of the competition.

Oliver Thansan
Oliver Thansan
04 December 2023 Monday 15:38
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The countdown to the Copa del América and Cupra

A giant cube of mirrors shows the days, hours, minutes and seconds remaining until the start of the America's Cup and for the presentation of the new CUPRA Terramar, which will be the official car of the competition. The cube has been installed in Barceloneta, next to the beach, which is well reflected in its impeccable surface that bears the motto 'Two dreams. A countdown'.

The timer has the collaboration of Omega, the official timekeeper of the Copa del América in Barcelona, ​​which will officially start on August 22 and end on October 20. During these almost two months, the city will be the scene of the third preliminary regatta, which will already be held with the spectacular AC75 boat; the Lous Vuiton Cup, from which the challenger will emerge (between August 29 and October 7); the Puig Women's America's Cup and the Youth America's Cup (between September 26 and October 16) and the America's Cup Match (between October 12 and 20).

With the installation of the cube, Cupra's entry as a global partner of the America's Cup is made official. The firm will have a relevant presence throughout the event and will be part of the Race Village fan zone to connect with fans. "As a sports brand driven by emotion, we are proud to sponsor large-scale international events that fully align with our values ​​and our ambition to inspire the world from Barcelona and go out to win," said Wayne Griffiths, CEO of Cupra, who He added "it is an opportunity to relive that unforgettable spirit of the 1992 Olympic Games; with a truly international competition."

Regarding the new sponsor, the head of the Copa del América, Grant Dalton has said that "we know that they are very proud and that they are passionate about Barcelona, ​​performance and obsession, values ​​that the Copa del América also represents." Cupra is the official automotive and mobility partner of FC Barcelona, ​​participates in the Extreme E and Formula E racing competitions and is also the official car in the Godó Trophy.