The campaign and the abstention

It is estimated that we will spend about four months of our lives deciding what to watch on digital platforms.

Oliver Thansan
Oliver Thansan
23 May 2023 Tuesday 17:01
17 Reads
The campaign and the abstention

It is estimated that we will spend about four months of our lives deciding what to watch on digital platforms. There is so much on offer that it can be overwhelming. You finally decide on a movie. It starts, and you abandon it after a few minutes because it bores you; you don't want to waste more time or miss out on alternatives. You return to the start menu.

Maybe if you had to pay every time, like at the cinema, you would hold out longer or get better information before choosing, or you would do something else. This does not mean that you would get it right, but you would take responsibility for your choice.

The less we value the consequences of our decisions, the less importance we give to the possibility of deciding. And the more small decisions we have to make without them changing our day to day, the more the exhaustion and the feeling that it's worth it will grow. Shall we order pizza or sushi? Do I post the photo on Instagram or Twitter? Or I get hooked on TikTok, a bombardment of seemingly innocuous ideas that puncture intellect, initiative and self-esteem.

If to this is added the discredit of the political class, the traditional unfulfilled electoral promises, the erosion of trust, empty and tedious campaigns that do not know who they are aimed at, and the demand for immediate results, it makes the 'effect that going to vote is a theater to continue to maintain the maintained, who have no interest in reality and ignore it. Pure fiction. This is what emerges from the message of a few influencers who these days encourage abstention.

For analogical transition believers, disdain for democracy is heresy, and they warn that this is how Evil will take power. But the main people responsible for taking care of it and giving it meaning should be its representatives, who seem to limit themselves to treating it with the frivolity of a digital platform, where the worst that can happen is to return to the page of start