Lidl joins the success of the most viral jacket with a 20 euro design

Lidl has been completely right with its strategy of adapting its fashion line to the trends of the moment.

Oliver Thansan
Oliver Thansan
10 December 2023 Sunday 16:13
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Lidl joins the success of the most viral jacket with a 20 euro design

Lidl has been completely right with its strategy of adapting its fashion line to the trends of the moment. A few years ago, the German supermarket chain decided to put on sale some sneakers in its corporate colors that were a sales success. In fact, they sold out so quickly that they were launched again on more occasions.

After this first success, the brand has continued to opt for designs that have gone viral, such as its teddy coat or the high-heeled shoes that conquered Carmen Lomana herself. Now, Lidl once again leaves its customers speechless with the design that Danish style prescribers adore.

This is the double-sided shearling jacket, a design that can be purchased in stores such as Zara or Mango and that stands out for its leather or suede effect fabric and its shearling lining, ideal for the coldest months of the year. A piece that is now available, at a very affordable price, in the German supermarket chain.

Lidl has joined this trend with a jacket that is available in two models that are very versatile and timeless. The first of them is the all-black version of the jacket, both the suede and the shearling fabric; while the second has brown and beige as its protagonists.

A biker-type jacket that incorporates a zipper to better protect against the cold and is priced at 19.99 euros. In addition, it can be purchased in a wide variety of sizes, from 38 to 48, to suit all silhouettes.