Black Friday will generate 12% less employment than last year

Job creation on Black Friday and Cyber ​​Monday will be lower than last year.

Oliver Thansan
Oliver Thansan
30 October 2023 Monday 16:49
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Black Friday will generate 12% less employment than last year

Job creation on Black Friday and Cyber ​​Monday will be lower than last year. The human resources company Randstad estimates that some 25,457 hires will be generated, 11.7% below the almost 29,000 in 2022. "The increase in prices, together with the increase in credit costs, are reducing the strength of consumption," explains Valentín. Bote, director of Randstad Research. This lower consumption leads to a more contained sales forecast and a lower need to hire.

“The new hires that are expected to be made during this campaign - Black Friday is on November 24 and Cyber ​​Monday on the 27th - will be the lowest in the last four years also due to the impact of the labor reform and the management of discontinued permanent employees. ”, adds the expert. Commerce, logistics and transport will once again be the sectors where the most movement is noticeable, with Catalonia (4,398 hires), Madrid (4,114) and the Valencian Community (3,107) as the most active.

The only ones that will see a growth in hiring over 2022 are in any case the Balearic Islands (467 hires, 21% more), the Canary Islands (1,272, 9% more) and Cantabria (382, 2.1%).

Logistics companies, those that dominate the business on these commercial dates, are looking above all for packers, forklift drivers, warehouse workers and transporters, as well as professionals dedicated to customer service to attend to the rise of electronic commerce, Randstad details.

In commerce, the most offered positions are those of clerks, hostesses and commercial profiles. In these cases, close treatment of the client and communication skills are valued, it is explained. As digitalization advances, digital skills and knowledge of platforms are also required to respond to the rise in electronic commerce.