The company HP (Hewlett Packard) inaugurated this Tuesday in Sant Cugat del Vallès (Barcelona) a new global innovation and design center in Spain, known as La Masía HP Experience Design Center, which will create a total of 80 jobs.
It is the eleventh building that the American firm has in Sant Cugat del Vallès (Barcelona) and the event was attended, among others, by the general director of HP Iberia, Inés Bermejo, and the Minister of Business of the Generalitat, Roger Torrent.
The Masia HP Experience Design Center is located within the facilities of the HP International Center, in a renovated 14th century farmhouse.
The company has not given figures for the cost of the investment in which it will receive aid of 200,000 euros from the Government of the Generalitat within the High Impact ACCIÓ line.
The new center is positioned, according to HP, as a leading international hub in the field of digital design, reaffirming the promotion of new digital products and services to optimize the company's printing and personal systems businesses.
Up to 80 professionals, of more than 10 nationalities, will join La Masia HP Experience Design Center to ideate, design, develop and show new digital solutions that will improve the experience of its users.
Among all of them, they will bring together the necessary skills for the development of digital products: Product Management, UX Design, UX Copywriting, Visual Design, UX Researchers, Front end developers, Data Science.
Councilor Roger Torrent has assured that "la Masia is a project of strategic value for the country, because it generates 80 new quality jobs, and because it has strong potential to help the business community to innovate and find new productive solutions."
During his speech, the head of Business and Labor highlighted that this project "strengthens the innovative ecosystem of our country, the attraction of talent and the attractiveness of Catalonia to host new projects."
Torrent concluded his speech by highlighting how "in the last two years we have achieved a record of foreign investments that position us as the best region in Europe to invest in."
For her part, the president of HP IBERIA, Inés Bermejo, said that "we believe in the power of technology to help people" and, in this sense, has valued the connection between the past and the future "in this 14th century farmhouse with this 21st century project".
Bermejo has highlighted that "with this building we reaffirm our commitment both in Catalonia and in Spain in an initiative that we add to others that we have in Salamanca, León and Valencia, and that make us a reference in innovation and attraction of investment and talent, optimizing the experience for our clients," he highlighted.
The American company, created in 1939 and with a presence in 170 countries, has more than 2,500 professionals of more than 60 nationalities who work at the HP International Center in Barcelona.
Ramon Pastor, general director of the HP International Center in Barcelona, has highlighted how the revitalization of an iconic space like this facilitates the connection between our past and the most cutting-edge technology developed by HP, and allows our Barcelona center to continue growing and consolidating as a reference, both national and international".
La Masia de Can Graells stands out for its spaciousness and comfort and beyond the 80 employees who will work permanently in 2025, they will have as many workers who will do so in a hybrid way.
