The millionaire who has a Rolls-Royce of every color to match his turbans

Owning a Rolls-Royce is an unrealizable dream for most people.

Oliver Thansan
Oliver Thansan
31 March 2024 Sunday 10:24
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The millionaire who has a Rolls-Royce of every color to match his turbans

Owning a Rolls-Royce is an unrealizable dream for most people. Only those with high purchasing power can afford to pay more than 400,000 euros for a car from the prestigious English brand. Owning more than one example adorned with the iconic effigy of a winged woman is even more exclusive and reserved for a privileged few, such as the British businessman of Indian origin Reuben Singh who boasts of having a collection of 15 Rolls-Royces.

Singh has achieved notoriety outside the borders of the United Kingdom following a viral challenge that he himself started on social networks. In response to the racist attacks he received from an English citizen for wearing a turban, the billionaire businessman decided to publish a daily photo on his social networks for a week in which he combined the color of his headdress with that of his fleet of Rolls-Royce.

Singh posted seven photos with as many Rolls-Royces matching the color of his turbans. Each image showed the businessman standing next to a car model, in colors as extravagant as yellow or orange, in a bold statement of style and resilience in the face of adversity.

The popularity of the businessman, well known in the United Kingdom for his businesses at the head of a telephone services company and an investment fund, transcended borders and his followers soon multiplied on social networks. He currently has more than 760,000 followers.

After starring in this viral challenge, Reuben Singh has continued to share photos with his luxurious cars on his Instagram account, although much less frequently. In the images you can not only admire the same vehicles that appeared during those memorable seven days, but other luxurious examples have been added that, according to the British media, the billionaire already had.

Among these cars that Singh hid during the challenge are other Rolls-Royce units. Specifically, three Phantom VIII models and three other Cullinan SUVs, all for his personal use. This car collection has been meticulously designed to reflect the captivating hues of gemstones. Singh chose shades reminiscent of ruby, emerald and sapphire for his cars.

The Indian-born businessman's impressive collection of luxury cars goes far beyond Rolls-Royce. He owns a Porsche 918 Spyder, a Bugatti Veyron, a Pagani Huayara, a Lamborghini Huracan and a limited edition Ferrari F12 Berlinetta. Beyond cars, Singh also boasts of owning a private jet for his personal use.

The car collection of Singh, also known as the British Bill Gates, is invaluable. Each of the Phantoms, for example, has an approximate price of 420,000 euros. To this amount must be added the additional cost of customizing each vehicle according to the owner's preferences, which further increases the value of his exclusive collection.

Reuben Singh has made huge sums of money from his booming business as CEO of AllDayyPA, a telephone services company, and a private equity firm. At a very young age he began his business path and in 1995, when he was 20 years old, he founded the clothing retail chain called Miss Attitude, which in a short time reached a market value of 10 million pounds (about 11.6 million euros). ).