Simplr bets on the subscription this Christmas to promote a more sustainable consumption

Christmas is just around the corner and with its arrival the stores are packed with people looking for the perfect gift for friends and family.

Thomas Osborne
Thomas Osborne
23 December 2022 Friday 21:35
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Simplr bets on the subscription this Christmas to promote a more sustainable consumption

Christmas is just around the corner and with its arrival the stores are packed with people looking for the perfect gift for friends and family.

Within the framework of this celebration, which coincides with one of the dates with the highest level of consumption of the year, Simplr –a pioneering Spanish company in the field of the access economy and the first to offer all the necessary products and services in the same marketplace for daily life– wants to point out the importance of responsible consumption.

According to the study Christmas consumption 2022, published by Deloitte in November 2022, each Spanish household estimates to spend an average of €634 this Christmas, similar to €631 last year. Despite these figures, consumers are increasingly aware of the importance of responsible consumption and the consequences of their actions.

In this regard, the IV Study of brands with values ​​determines that 82% of citizens admire those who already exercise conscious consumption, or The End of Ownership Report, which indicates that 81% of Spaniards admit that they feel good with the environmental impact of an underwriting versus that of an acquisition.

Faced with these data and with the intention of changing the current consumption paradigm towards a more sustainable one, Simplr, in addition to being the first to offer in the same marketplace all the products and services necessary for daily life in a pay-per-use model, wants to promote responsible consumption by facilitating the contracting and cancellation of the same in all the categories it offers, electronics or mobility, among others. In this way, the company contributes to the achievement of SDG 12: Guarantee sustainable consumption and production modalities, proposing a change in the consumption pattern that prioritizes use over acquisition, reuse instead of discarding and, ultimately, subscribe to instead of buying

Angel Bou, CEO

The starting signal for Christmas dinners and parties has begun, and that means thinking about the list of Christmas gifts for those who live these dates in style and want to surprise their loved ones, and that is what to choose the perfect gift is not an easy task. For those who are short of ideas and want to make a responsible and sustainable consumption based on the subscription and not on the acquisition, Simplr proposes a series of gifts to share with your loved ones, while promoting responsible consumption:

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