The Rolling Stones will make an appearance again at the Estadi Olímpic Lluís Companys on October 28. They won't do it on stage. This time they will be represented by their unique lips with their tongue sticking out, the famous logo that has become a global icon of the famous rock band, on the Barça shirt for the League classic.
The Catalan club has shared a series of images and videos through social networks of the shirt that the Barcelona players will wear against Real Madrid in Montjuïc. They appear Mick Jagger, Keith Richards and company posing with the special edition of the shirt, on sale in Barça's online store from the 23rd of this month.
After Drake and Rosalía, the artists represented in last season's classics, they are the first musical band to appear in the center of the clothing in relation to the agreement with Spotify, the entity's main sponsor and which agreed to promptly replace its logo with that of music stars. The choice of the legendary band led by Jagger is due to the launch of Hackney Diamonds after 18 years without releasing an album.
In fact, Barça will also be present among their promotions. It will go on sale this Friday, in a limited edition, a pack that will include the album's vinyl, printed with the Barça crest and the Stones' lips, and a retro Barça t-shirt, inspired by the models from the early sixties - time of its creation - with the Blaugrana shield and the British logo.
"We are huge football fans and we are grateful that Spotify has brought our tongue and lips logo to the FC Barcelona shirt to celebrate the release of the Stones' new album, Hackney Diamonds. We will cheer on the players who will be in the field as well as the fans from all over the world who will tune in to this iconic match," say the Stones through the Barça statement.
For his part, the vice president of the Marketing Area, Juli Guiu, highlighted that "once again we will turn Barça-Madrid into a global stage for football and music to raise their voices hand in hand with the most popular global streaming audio platform." in the world, Spotify". He stressed that on October 28 "we will have not one, but two classics: one on the field of play and another on the shirt, in the spirit of one of rock's greatest living legends, the Stones."
The news of the agreement was advanced last September by RAC1. The women's section will also wear the Stones logo on November 5 against Sevilla at the Johan Cruyff.
