Isabelle Huppert, the new image of Balenciaga at 70

Balenciaga is trying to resurface after the controversy created at the end of last year by his campaign in which boys and girls appeared with teddy bears decorated with chains and harnesses, common objects in sadomasochistic practices.

Oliver Thansan
Oliver Thansan
31 July 2023 Monday 16:56
9 Reads
Isabelle Huppert, the new image of Balenciaga at 70

Balenciaga is trying to resurface after the controversy created at the end of last year by his campaign in which boys and girls appeared with teddy bears decorated with chains and harnesses, common objects in sadomasochistic practices. Some images that made the firm led by Demna Gvsalia have to apologize and implement measures to avoid repeating mistakes.

The brand has announced its new ambassador with which it takes another step towards this new, much more inclusive and diverse stage. The actress Isabelle Huppert, 70, has become the image of the French house, one of her favorite firms when it comes to dressing for the red carpet.

As the brand comments in a statement, the talent of the protagonist of La Pianista, as well as her "intellectual ingenuity and style" have been key to choosing her as the ambassador. A relationship that began in 2021 and that has already materialized in previous campaigns that have starred Huppert.

"Balenciaga tells a story of passion and dedication to art", says the actress, who is delighted with this new alliance with the brand: "I have always believed that fashion is an art form and I am delighted to be part of this narrative," he says.

Huppert has given rise to talk in recent years with his daring outfits signed by Balenciaga. One of her most viral looks this year was the one she wore on the red carpet at the Cannes Film Festival, where she caused a sensation with a design that played with transparencies.

A tireless fighter and feminist, Isabelle showed that there is no age in fashion with a black lace dress that she wore over a nude jumpsuit and that she wore with a disheveled and groundbreaking mullet cut.