Antena 3 adds 19 months of leadership while Telecinco signs its worst May

The final of the Copa del Rey soccer match between Real Madrid and Osasuna on May 6, broadcast by La 1 de TVE, had an audience of more than 5.

Oliver Thansan
Oliver Thansan
02 June 2023 Friday 04:56
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Antena 3 adds 19 months of leadership while Telecinco signs its worst May

The final of the Copa del Rey soccer match between Real Madrid and Osasuna on May 6, broadcast by La 1 de TVE, had an audience of more than 5.3 million viewers and a 39.5% audience share. screen, the most watched space in May. A month in which Antena 3 was once again the audience leader and has already been 19 months, according to the report by Barlovento Comunicación prepared with data from Kantar Media.

Antena 3 has grown six tenths compared to April and has managed to extend its advantage with Telecinco by posting a 13.5% share compared to 11.5% for its main competitor, which signed the worst May in its history. In third position is La 1, which is only one tenth of double digits (9.9%), with its best May in the last five years.

The public channel led the first five places in the ranking of most watched programs with the Copa del Rey soccer, the Eurovision Song Contest and related programs. Voting for the contest was the second most watched program (5.1 million viewers and 47.6% share) and the festival itself the third (4.8 million and 39.7%).

In fourth place are the regional channels (8.7%) and then La Sexta (6.2%), Cuatro (4.7%), Energy (3.1%), La2 (2.8%); FDF (2.6%) and Divinity (2.2%). This is the ranking of the top ten free-to-air channels, but the data for the group of the more than 73 channels that make up the paid themes also stands out, with a 10.5% share and which sign their best May in history.

By communication groups, Atresmedia (29.5%) regains leadership despite having one channel less than Mediaset (26.2%) while RTVE (15.2%) is the operator that rises the most, adding almost one share point . The news programs on Antena 3, with an average audience of 2,060,000 and an 18.9% share, have been the most watched for 41 consecutive months.

Another significant fact that emerges from the monthly report of Barlovento is that last month was the month with the lowest consumption of traditional television in history, with 187 minutes of daily average per person: 3 hours and 7 minutes a day, three minutes less. compared to 2022...