This year, TikTok aesthetics follow one another with extraordinary rhythm. The aesthetics or aesthetics and cores, born on TikTok, now expand to all social networks and denote a type of style that is fashionable. We started the year with a minimalist image, inspired by vanilla ice cream, vanilla girl, whose main objective was to reflect a natural appearance, using neutral tones such as beige or cream in makeup and clothing. The summer was dedicated to the tomato girl and strawberry girl aesthetics, promoted by Hailey Bieber with romantic dresses, simple makeup as if she barely had it, and red blushes as the main part of the trend. Now we enter a new phase of cozy girl.
It is a viral trend that is sweeping TikTok based on soft tones and cozy colors. Hot drinks, fireplaces, cinnamon cookies, long scarves and candles with a delicate smell, this is the inspiration for this aesthetic. Videos with a hashtag
In terms of beauty, the makeup focuses on the cloud skin technique, inspired by the appearance of clouds, and seeks the balance between shiny skin and a matte finish. The motto is shine yes, greasy effect no. However, if you want to add more colors to your makeup, pay attention to a viral technique inspired by Starbucks' iconic autumn coffee, pumpkin spice latte makeup, with orange and cinnamon tones. This makeup enhances the look in a subtle way and is perfect to combine with warm clothes.
So, this fall you have to surround yourself with comfort and warmth, which is why it is the perfect time to buy candles, find new cake recipes and take out the biggest sweater from the closet. Cozy girl aesthetic is here to evoke feelings of peace and tranquility in these restless times.
