With 30% more space, Integrated Systems Europe (ISE) opens its doors this morning with 1,340 exhibitors from 155 countries and distributed in eight pavilions (82,000 m2 in total). Among them, from the main multinational companies, such as Epson, LG, Samsung or Panasonic, to representatives of the local industry, such as Alfalite, Sono or Televés or events such as the Copa del América. The 20th edition of the congress of innovative solutions in the technological and audiovisual field took its first step last night with a gala dinner at the Convent dels Àngels.
The president of the Generalitat, Pere Aragonès; the mayor of Barcelona, Jaume Collboni; the delegate of the Government in Catalonia, Carlos Prieto; the director of ISE, Mike Blackman, as well as the president of Fira de Barcelona, Pau Relat, attended the meeting, which was also attended by the global president and executive director of Cedia, Daryl Friedman, or the general director of Avixa, David Labuskes.
“We want it to be the best ISE ever,” Blackman said. In fact, the organizers are convinced that they will be able to surpass last year's 58,107 professional visitors. The objective is for the room to be a global meeting point, as was the dinner held last night. The first edition of the European fits in this line
Also yesterday, the Department of Culture announced the presentation of an immersive experience that includes the ten Catalan digital creativity projects of the moment – in architecture, audiovisual and light installations, graphic design, video games, sculpture, performance or music – and that They have greater international potential. The ten companies selected for this project have been BOL, Desilence, Eyesberg, Onionlab, Tigrelab, VPM, Hamill Industries, Nomada Studio, Six N. Five and Blit, of which the first six also have their own stand at the fair. The America's Cup will also be present and will exhibit, among other proposals, a prototype from New Zealand that is considered the fastest land yacht in the world.
