Mark Zuckerberg isn't impressed by the Apple Vision Pro, the mixed reality headset and headset set with which users can experience virtual reality (VR) and augmented reality (AR). He, too, does not pay too much attention to the numerous compliments he is receiving and which suggest that we are facing the most impressive technological product since the release of the iPhone in 2007.
In a meeting with Meta employees seen by The Verge, Zuckerberg assured that Apple's "space computer" does not represent any major advance in technology that his company has not "already explored." In addition, he maintains that the vision of how people will use the device is not what he "want."
"I think your announcement really shows the difference in values and vision that our companies bring to this (the development of the metaverse) in a way that I think is really important," Zuckerberg told employees, according to this report. half.
The CEO of Meta believes that he has an advantage over Apple. In the first place, because his technology has greater experience in the marketing of this type of glasses, designed to live a virtual reality and augmented reality experience.
Second point in favor: the price. At this meeting, Zuckerberg recalled the fact that the upcoming Quest 3 headphones from Meta will be much cheaper. In the lower range, $499. And the price of its direct competitor skyrockets to $3,499. This, says the person in charge, represents an opportunity to reach a broader user base.
Apple presented last Monday its Apple Vision Pro, the Cupertino giant's set of mixed reality glasses and headphones with which users can experience VR and AR experiences. A technology that Tim Cook, the company's main manager, describes as something that "seems magical" and "a revolutionary product."
This is the first product since the launch of its Apple Watch in 2015. The starting price will be $3,499 (3,266.31 euros) and will be available "early next year in the US", a much lower price. higher than that of its competitors such as Meta.
