Thursday's title of 'Lion's den' featured a investment from Jan Lehrmann, and Jesper Buch, as they threw money at the company Citatplakat, as Kasper Laursen and Oliver Hansen pitched.
the Investment was subject to the condition that they were beaten together with the creators of plakatvirksomheden Dialægt, as the two lions, bought a part of in the previous season. It succeeded - even though the proposal was not received with joy in the first place.
This could viewers Thursday night to see on the DR1, and subsequently be able to both Citatplakat and Dialægt sense an increased interest. It tells Kasper Laursen to Ekstra Bladet.
- It was a good evening, but you can say that posters are not exactly impulse purchases. It is often something that is a little more planned, so it is not because the sales is stuck full of, say Citatplakat-creator.
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He said, the company generated a 60,000 kroner on Thursday, which, however, is a little more than twice as much as a quite normal day, where customers buy for about 25,000 dollars.
- But for example, it is not just as much as a black friday, where we have a turnover of more, he states.
in addition to the two lions got Kasper Laursen and Oliver Hansen additional two business partners in the form of Nikolaj Viborg and Andreas Beck from Dialægt. Photo: DR/Per Arnesen
One of the reasons why sales do not stack completely, must probably also be found in the website simply could not keep up with at Citatplakat.
They had taken their precautions, and created a queuing system, as customers were placed in, when they tried to visit citatplakat.dk.
Kasper Laursen has not yet received an overview of how many fell off before they were allowed to get into the side, but the verdict is clear:
- It has cost a lot of money, is the conclusion from the medejeren.
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Although it is, of course, is something that irks them, so they are not too heavy.
Entrepreneurship's not about one day, but on the long term, and here means it is not so much whether we traded for 60,000 or 560.000 dollars. Now we just continue the trend and create new, cool products, and I'm sure that it all will be fine.
instead, he is delighted with the increased interest, of course, comes after a tv programme in prime time.
- We were indeed known in advance, but it is clear that it comes at the top in the consciousness of the people after such a broadcast. And we can notice that, in particular, our stands have attracted the interest of dealers, tells Kasper Laursen, who still welcomes the fact that they chose to participate in the 'Lion's den'.
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