The revolutionary product that touches up your mascara without weighing it down

It has happened to everyone that when the mascara looks tired, neither the option to reapply it, nor the option to redo all the makeup, are enough.

Oliver Thansan
Oliver Thansan
18 April 2023 Tuesday 04:56
12 Reads
The revolutionary product that touches up your mascara without weighing it down

It has happened to everyone that when the mascara looks tired, neither the option to reapply it, nor the option to redo all the makeup, are enough. If one or one applies it at seven in the morning, you run the risk that at 9 at night your eyelashes will be brittle and not look with that volume and lightness of the first hours.

To solve this problem, MAC has applied reactive creativity to real-life needs and invented a market-first innovation that cleverly takes the concept of dry shampoo for hair and applies it to lashes.

One simply has to brush it over the lashes to see the mascara come to life, with greater freshness, volume and suppleness, just as it was first applied. The product in question is called MAC Lash Dry Shampoo, it has all the ingredients of a makeup icon.

According to data provided by the iconic makeup house, 94% of the users who tried it confirmed that it improved the current mascara, 91% said that the eyelashes had acquired a revitalized and amplified appearance, and 95% said that it added volume, length and intensity to the eyelashes.

The key ingredient, a polymer technology, works to smooth and revive existing mascara, working in synergy with the exclusive Lash Teaser Brush that gently combs and detangles lashes from root to tip without pulling.