Go back in time to look and feel younger? Pay attention to reverse aging, a concept that is already here and that you will hear more and more about in cosmetics. It comes hand in hand with science and regenerative medicine and goes far beyond that almighty antiaging that was intended to delay the signs of aging. The new challenge is much more exciting and ambitious: reverse it.
It is not science fiction. It is a not so distant future that is based on deciphering the mechanisms of aging and applying research to the skin that mobilizes scientists from all over the world. At the end of June, a multidisciplinary Scientific Council on reverse aging was held in Paris in which 18 international eminences from prestigious universities such as Harvard, UCLA, Stanford, Kyoto, Beijing and Singapore met with 600 Dior research scientists .
The objective of the meeting, in which dermatologists, botanists and even a psychologist specialized in the perception of aging and its impact on quality of life, among others, participated, is to go further in the development of cosmetic formulas capable of maintaining or restoring skin to a more youthful working state. As? Identifying what Dior calls the age signal, the main origin of its ageing.
Le Nectar Premier, the latest release in its Prestige line, manages to block this triggering factor that leads to the uncontrolled proliferation of senescent cells in the skin (zombie cells that have lost their ability to divide, renew and self-destruct). The presence of these cells amplifies and accelerates the aging process of a skin that becomes less dense and elastic, thinner and prone to wrinkles.
The Granville rose is once again the great heroine of a formula to which it contributes up to 99 molecules. The result of seven hybridizations, it is cultivated in the Jardin de la Rose Dior in Normandy, a few kilometers from Les Rhumbs, the house where Christian Dior spent his childhood, now a museum. It is almost a declaration of principles, a return to the origins to capture the ephemeral and defy the passage of time. Skin renewal enters another dimension.
Dior's iconic Rose de Granville is reborn every spring, even after the harshest winters. Its first buds are an ephemeral treasure of vitality that is harvested by hand at the moment of its maximum concentration and immediately preserved at -20º before being crushed in the garden itself. Thus, a fresh and concentrated extract is obtained from which Rosapeptide Premier, Le Nectar's main active ingredient, is developed.
This serum acts on the three visible dimensions of age: loss of structure, alteration of texture and loss of homogeneity to achieve smoother, plumper and more luminous skin. Its bio-mimetic formula is absorbed immediately and smells luxurious. Its container is refillable.
